Sprite + Tea is a flavor mashup built for the culture; clean, unexpected, and undeniable. Just like Eastside Golf rewired the game by merging golf essentials with streetwear energy, this collab blends two worlds to create something unapologetically new.
THE FIX is a nod to boundary-breakers everywhere. Fresh taste. Fresh perspective. Same mantra: OBEY YOUR THIRST.
Brand: Sprite
Agency: Majority
Producer: Christine Presto
Associate Producer: Jeremiah Stephenson
Creative Director: Chanae Reed, Ben Howard
Associate Creative Director: Carmelle Kendall
Sr. Art Director: Luke Romig
Production Company: Byt NYC
Directors: Sandeep & Chadrick
EP/Owner: Daniel Navetta
EP: Chelzealee
Producer/Line Producer: C.J. Brown
Production Coordinator: Stephen Johnson
Music: Butter Music
Sound Assist: Bronx Audio
Starring: Olajuwon Ajanaku, Earl Cooper, Monaleo
Editor: Rex Lowry
Assistant Editor: Erin Roundy
Producer: Brian Schimpf
CG: Covert
VFX: Dan Andrew
Post Producer: Todd Sinden
CG Lead: Ivan Hryhorjuk
Online Editor: Rich Watson
Color Grade: Olha Korzhynska
Agency: Majority
Producer: Christine Presto
Associate Producer: Jeremiah Stephenson
Creative Director: Chanae Reed, Ben Howard
Associate Creative Director: Carmelle Kendall
Sr. Art Director: Luke Romig
Production Company: Byt NYC
Directors: Sandeep & Chadrick
EP/Owner: Daniel Navetta
EP: Chelzealee
Producer/Line Producer: C.J. Brown
Production Coordinator: Stephen Johnson
Music: Butter Music
Sound Assist: Bronx Audio
Starring: Olajuwon Ajanaku, Earl Cooper, Monaleo
Editor: Rex Lowry
Assistant Editor: Erin Roundy
Producer: Brian Schimpf
CG: Covert
VFX: Dan Andrew
Post Producer: Todd Sinden
CG Lead: Ivan Hryhorjuk
Online Editor: Rich Watson
Color Grade: Olha Korzhynska